Tic-Tech: Re: Child Advocates Want Ad-Free Internet Filters For Schools (fwd

From: Kurt Sahl (sahlk@u.washington.edu)
Date: Fri Nov 03 2000 - 12:39:50 PST

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    --- TIC-TECH message:
    For those of you interested in this subject, consider the following
    post an update. Feel free to act on the request as well. --KS

    Kurt Sahl
    Doctoral candidate
    College of Education
    University of Washington
    Seattle, WA

    ---------- Forwarded message ----------
    Date: Fri, 03 Nov 2000 14:40:47 -0500
    From: Gary Ruskin <gary@essential.org>
    To: commercial-alert@venice.essential.org
    Subject: Child Advocates Want Ad-Free Internet Filters For Schools

    Commercial Alert November 3, 2000

            A coalition of child advocates and academics sent letters today to
    President Clinton, Senator John McCain (R-AZ) and other key Members of
    Congress asking that federally mandated Internet filters in schools and
    libraries be prohibited from carrying advertising. The letter states
    that "An effort to protect kids from pornography should not be the
    occasion to open them up to commercial predators."

            The letters were sent to President Clinton; Senators John McCain, Rick
    Santorum (R-PA) and Richard Shelby (R-AL); and Representative Ernest
    Istook (R-OK). The letter to Senator McCain follows.

    Dear Chairman McCain:

            We want to alert you to an unintended consequence of the mandatory
    software filter provision currently attached to the fiscal year 2001
    Labor-HHS-Education appropriations bill. Corporations might use such
    mandated software filters to deliver advertising to captive audiences of
    impressionable schoolchildren. An effort to protect kids from
    pornography should not be the occasion to open them up to commercial
    predators. We urge you to ensure that any mandatory software filter
    provision for schools and libraries that receive federal technology
    funds also prohibits that filtering program from acting as an
    advertising delivery mechanism.

            Schools are for learning, not selling. But some companies use Internet
    filters to deliver advertising to children. For example, N2H2 tells
    advertisers to "Own the education desktop by reaching teens and tweens
    where they learn the most -- the classroom. N2H2 is the leader in
    filtering Internet content for schools all across the United States. In
    doing so, we reach over 13.5 million* students who view 4 billion online
    pages a year. And our sponsorship and advertising opportunities let you
    be a part of every Web page they explore." N2H2 tells advertisers that
    they can "tailor a comprehensive program that drives your corporate and
    brand loyalty initiatives through scholastically-focused activities."

            The unintended consequence of promoting advertising in the public
    schools would be easily fixed by including language that prohibits such
    federally mandated Internet software filters from delivering
    advertisements.

            If you have any questions about this letter, or want to discuss how to
    amend the mandatory software filter provision, please call Gary Ruskin
    of Commercial Alert at (202) 296-2787, or Jim Metrock of Obligation,
    Inc. at (205) 612-3376 or Andrew Hagelshaw of the Center for
    Commercial-free Public Education at (510) 268-1100.

    Sincerely,

    Brita Butler-Wall, author, A Parent's Guide to Commercialism in Schools
    Jason Catlett, President, Junkbusters Corp.
    Colleen Cordes, Co-Coordinator, Task Force on Computers in Childhood,
    Alliance for Childhood
    George Gerbner, President and Founder, Cultural Environment Movement;
    Dean Emeritus, Annenberg School of Communication
    Andrew Hagelshaw, Executive Director, Center for Commercial-Free Public
    Education
    Velma LaPoint, Associate Professor of Human Development, Howard
    University
    Diane Levin, Professor of Education, Wheelock College; author, Remote
    Control Childhood
    Carden Johnston, MD, FAAP, FACEP, FRCP; Past President, Alabama Chapter,
    American Academy of Pediatrics
    Robert McChesney, Research Associate Professor, U. of Illinois at
    Urbana-Champaign; author, Rich Media, Poor Democracy
    Jim Metrock, President, Obligation, Inc.
    Mark Crispin Miller, Professor of Media Ecology, New York University
    Gary Ruskin, Director, Commercial Alert
    Juliet Schor, Senior Lecturer on Women's Studies, Harvard University;
    author, The Overspent American
    Nancy Willard, Project Director, Responsible Netizen, Center for
    Advanced Technology in Education, University of Oregon

    <-----letter ends here----->
    BACKGROUND:
    Following is an excerpt from the October 30, 2000 issue of National
    Journal's Technology Daily

    Education: White House Amenable To Tweaked Net Filtering Measure
    by Drew Clark

    The White House on Monday accepted an agreement calling for mandatory
    software filters for schools and libraries that receive federal
    technology funds, pleasing congressional advocates of Internet filters
    and disappointing civil liberties groups that have argued against
    requiring them.

    "The essentials of the bill remain the same," said David Crane, a
    staffer for Senate Commerce Committee Chairman John McCain, R-AZ,
    explaining that some small changes had been made to the measure, which
    is attached to the Labor-HHS-Education appropriations bill. The
    filtering provision combines elements of McCain's S. 97, with other
    portions authored by Sen. Rick Santorum, R-PA, and Rep. Ernest Istook,
    R-OK.

    [snip]

    <--------->

    WHAT YOU CAN DO TO HELP:
    Please ask Senator John McCain (nicely) to prohibit federally mandated
    Internet filters from delivering advertisements. Senator McCain's email
    address is <John_McCain@McCain.senate.gov>, phone number is (202)
    224-2235 and fax number (202) 228-2862.

    Commercial Alert opposes corporate exploitation of children and the
    excesses of commercialism, advertising and marketing. Commercial
    Alert's website is at <http://www.essential.org/alert/>.

    Commercial Alert's materials are distributed electronically via the
    commercial-alert mailing list <commercial-alert@lists.essential.org>. To
    subscribe to the commercial-alert mailing list, go to
    <http://lists.essential.org/mailman/listinfo/commercial-alert> or send
    the word "subscribe" to <alert@essential.org>.

    PLEASE DISTRIBUTE WIDELY

    --
    ---------------------------------------------------------------
    Gary Ruskin | Commercial Alert
    1611 Connecticut Ave. NW Suite #3A | Washington, DC 20009
    Phone: (202) 296-2787 | Fax (202) 833-2406
    http://www.essential.org/alert/ | mailto:gary@essential.org
    --------------------------------------------------------------
    

    _______________________________________________ Commercial-alert mailing list Commercial-alert@lists.essential.org http://lists.essential.org/mailman/listinfo/commercial-alert

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